Genesis Coupe Sales Soaring, Says Hyundai
Good news for Hyundai – the Genesis Coupe is flying out of the dealers as sales of the Coupe soar, even before the cheaper 2.0T or the track ready R-Spec is up for sale. Suprising is that Hyundai says they did significantly less marketing with the new coupe – I believe they just simply targeted a different audience, which proved to be much more effective. More details here, thank you MotorTrend!
According to Krafcik, initial sales for the Genesis Coupe have been even hotter than the luxury-oriented Genesis sedan, even with “significantly less” marketing. While 2.0T models have just begun heading to dealers, making it impossible to say what the powertrain split will look like, word is that among the 3.8-liter cars currently in showrooms, over 50% of buyers are opting for the Grand Touring trim level.
One Response to “Genesis Coupe Sales Soaring, Says Hyundai”
Aden Irving - February 19, 2010
hello I am new to this ,But found this very useful. I will come back regularly.
Leave a Reply